ProZ.com Translation Forums

Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters | Thank you

Patricia Fierro, M. Sc. — Thu, 01 Oct 2015 15:06:00 +0000

Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters | The value of cold calling

Jessica Hausman — Wed, 30 Sep 2015 21:00:00 +0000

Forum: ProZ.com's Virtual Conferences
Topic: Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters
Poster: Jessica Hausman
Post title: The value of cold calling

Paul,

As a translator with a background in web marketing and content creation, I really enjoyed your presentation. Your friendly, 'plain English' delivery made the concepts easy to understand, and I especially appreciated hearing your views on cold calling. I've heard marketers speak out against it. Mind you, these are folks I respect, but... I've had some success with cold calling in my writing business, and now I'm rethinking my decision to leave it out of my translation marketing mix.

Thank you for giving me food for thought!

Jessica

[Edited at 2015-09-30 21:02 GMT]

[Edited at 2015-09-30 21:03 GMT]

Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters | an assessment on my blog?

Paul Urwin — Wed, 30 Sep 2015 16:27:00 +0000

Forum: ProZ.com's Virtual Conferences
Topic: Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters
Poster: Paul Urwin
Post title: an assessment on my blog?

[quote]Alvis Yu wrote:

Hi, Mr. Urwin, thanks so much for delivering this talk. It was very informative and inspirational.
I was wondering if you could kindly do a brief assessment on my personal Wordpress blog, the link of which is [url removed] , if it is not too much trouble? Thanks!
BTW I only started my freelance career in about a month, so any pointer is much appreciated! [/quote]

Thanks very much Alvis.

OK, I took a look at your site and it looks nice I do have a couple of comments and potential improvements:

1. It looks a little bit like a blog, which is not bad, but I would suggest that buyers are more likely to buy from a services-type site, perhaps with the blog at the bottom.

2. I would prefer to see your telephone no. / address on the homepage

3. I personally would prefer a little more colour on the site, but that is just my personal preference.

Hope that helps and thanks again!

Paul

Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters | Marketing in Asia

Paul Urwin — Wed, 30 Sep 2015 16:23:00 +0000

Forum: ProZ.com's Virtual Conferences
Topic: Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters
Poster: Paul Urwin
Post title: Marketing in Asia

[quote]Lucinda Lohman wrote:

Do you have any particular advice about marketing in Japan?
[/quote]

Hi Lucinda, thanks for your question!

I am not an expert on the Japanese market at all. But I would say that it is important to understand your market and how it might be similar to or different from other markets. Possible questions to ask:

1. Where to potential clients go to look for translation services
2. What is the internet usage like - do potential clients fill in internet forms, for example
3. How much business is done by recommendation / word of mouth?

Of course, there are many more questions you might ask!

I hope that helps and thanks again,

Paul

Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters | an assessment on my blog?

Alvisspeaking — Wed, 30 Sep 2015 12:00:00 +0000

Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters | Marketing in Asia

Lucinda Lohman — Wed, 30 Sep 2015 09:42:00 +0000

Discussion for ProZ.com 2015 virtual conference for International Translation Day session (2015): How to Sell More: Effective Sales Strategies for Translators and Interpreters | Spanish Native translator - back in the market

Maria Fernandez Coll — Wed, 30 Sep 2015 09:22:00 +0000